I supported the design and production of Reframe Beauty’s digital marketing initiatives, creating organic and paid social content that brought the brand’s visual identity to life across key consumer touchpoints. My work also included designing Black Friday email campaigns, developing engaging promotional assets that balanced the brand’s elevated aesthetic with clear, conversion-focused messaging. Throughout each project, I collaborated closely with the marketing team to ensure visual consistency, cohesive storytelling, and thoughtful execution across the brand’s digital channels.